Product Video Blog

How to Use Video on Instagram

Instagram has evolved over the years since its launch in 2010 but remains grounded in visual content. Originally, it was used for photographs only and only in a 1:1 aspect ratio. Today, Instagram has moved beyond hashtags and filters to include a number of avenues to use video on the platform.

How to Make a Product Video

You have a product you’re selling online and you want to include a video on your product page. Whether you’re using Amazon, Shopify, Etsy, WooCommerce, or a website you’ve built on your own, adding video to a product page is as easy today as adding photos. You just need the content.

How to Add Video to Your Ecommerce Page

There are many platforms for selling products online, each with their own quirks and intricacies. However, each of these common platforms strive to make building your own ecommerce website as easy as possible.

Video Production Budget

The reason video production is so expensive is because it is bespoke. It takes an entire day to spin up and shut down even the shortest shoot alone, never mind the pre-work that goes into designing a video from scratch and editing the footage to one-off specifications.

What is Product Video?

Product video has become a consumer expectation and ecommerce industry standard. Just as it is important to have high-quality still photos, the quality of the video reflects the quality of the product.
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